WordPress is already partially SEO friendly “out of the box”, and with numerous plugins a theme can be made to be a search engine’s best friend. But we are making our theme from scratch, so instead of relying on a plugin, why don’t we create our new WordPress theme to be SEO friendly from the outset?
In part 1 of this series we will be looking at creating a simple theme (without style) and examining the head section of the standard markup created by WordPress to see where we can improve it’s relationship with search engines.
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